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Books worth reading:

• The Category Design Toolkit by Category Pirates
• Creative Confidence: Unleashing the Creative Potential Within Us All by David Kelley
• Die Empty: Unleash Your Best Work Every Day by Todd Henry
• The Defining Decade by Meg Jay
• Zero to One by Peter Thiel
• Range by David Epstein
• Crossing the Chasm by Geoffrey Moore
• The Lean Startup by Eric Ries
• How to Win Friends & Influence People by Dale Carnegie
• Drive: The Surprising Truth About What Motivates Us by Dan Pink
• Made to Stick: Why Some Ideas Survive and Others Die by Chip & Dan Heath

Billion-Dollar Ted Talks:

• Leading with Lollipops by Drew Dudley
• The power of vulnerability by Brené Brown
• The surprising habits of original thinkers by Adam Grant
• Inside the mind of a master procrastinator by Tim Urban